Healthy Ireland Survey awarded the ISSCoP quality assurance mark
The Healthy Ireland Survey – conducted by Ipsos B&A since its initiation in 2013 – has been awarded a prestigious recognition for Official Statistics by the Central Statistics Office (CSO).
Ipsos B&A Consumer Confidence March 2025
The backdrop of Trump’s tariffs weighs heavily on our mood.
Ipsos B&A Consumer Confidence February 2025
Amid the spectre of trade wars and tariffs, sentiment has fallen sharply.
Ipsos B&A annual International Women’s Day: Ireland Grapples with Gender Equality Paradox
Ipsos B&A’s annual International Women’s Day poll reveals a complex and evolving landscape of opinions on gender equality in Ireland. While a strong majority believes in the importance of achieving gender equality, a significant generational divide emerges, particularly regarding perceptions of discrimination against men.
Ipsos B&A Consumer Confidence January 2025
Is this as good as it gets? Despite the positive economic indicators (for now), sentiment has fallen again.
Ipsos B&A Love Life Satisfaction Index: Ireland is feeling the love this Valentine’s
This year’s Love Life Satisfaction Index is a 30-country study which brings together how people feel about love, romance and relationships.
Ipsos B&A/JNLR 2024/4 Summary Results
The latest results show 3.47 million listeners (15+) tune into radio every weekday – that is daily radio listening at 79.8% of all adults. Listening levels in the past week increase to 90.2% of the population. Among the younger market, 15 to 34’s, 68.5% listen to radio daily.
Ipsos Housing Monitor 2025
The Ipsos Housing Monitor is a new 30-country study – including Ireland – looking at how people perceive their own and their country’s housing situation, and the challenges facing both.
Ipsos B&A Consumer Confidence December 2024
How nervous are we about Trump?
The Joy of Christmas Ads 2024
As we embrace the festive season, we once again turn our eyes (and analysis) to some of this year’s Christmas TV ads.
